Search Engine Optimization
SEO is essential for your web presence.
Without it, no one will find your website.
By optimizing your website, Google will understand your content better and be able to send you better quality visitors.
My SEO packages focus on helping small businesses succeed by providing cost-effective solutions that deliver real, measurable results.
Basic SEO Packages
Choose a SEO website package below that suits your budget.
Or contact me if you would like a tailored plan that is more appropriate to your budget or requirements.
Tier 1
Perfect forSmall Businesses
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Monthly SEO Analytics Report
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On-Site SEO work
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Content advice and insights
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Supported by R500 Google Ads
Tier 2
Best suited to larger sitesor more complex requirements
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Monthly SEO Analytics Report
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On-Site SEO work
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Content advice and insights
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Supported by R1,000 Google Ads
Tier 3
High Intensity SEO work to driveyour website's goals
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Monthly SEO Analytics Report
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On-Site SEO work
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Content advice and insights
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Supported by R3,000 Google Ads
How I work with SEO
1. Assess
The first step is reviewing your website, and a discussion around your goals and what type of customers you are trying to attract.
2. Recommendations
These vary based on where the site is currently, but could include new content, or perhaps just slight modifications to existing content, or even, just a change in website menu structure.
Sometimes just separating your content into more easily understood pages will help.
3. Analytics
We use specialist SEO Analytics tools to track where your website is currently ranking and form a cohesive picture, from social media, to your presence on Google’s local business panels, and so on.
These stats also guide us on what needs to improve on the website in terms of speed, code, etc.
4. Ongoing SEO work
SEO is a marathon, not a sprint.
There is an initial push where work is more intensive, and then it slows to a maintenance level, but it’s recommended to look at SEO in blocks of 6 months.
After 6 months, it’s easy to review the ground we gained, re-align, and decide if we want to continue, stop, or change focus.
What does the monthly SEO work look like?
Our time each month for our SEO packages will be spent in these four main broad areas:
Keyword and Content Optimization
Making sure the website content is supporting our goals and the keywords we are pursuing is important.
We will provide guidance each month on what content needs to be created.
If you require copy, we can connect you with copywriters.
Technical SEO and Site Health
This is the bulk of our work – making sure the code and content of the website is healthy, fast, and best practise, so your site can perform its best.
Performance Tracking and Reporting
Without measuring, we can’t know what needs work.
We will keep a close eye each month on the various analytics tools and platforms we use to make sure we are heading in the right direction, identify issues and problems, as well as opportunities and new ideas.
Backlink Building
This is not our focus or specialization.
Backlinks are important, but it is very important for them to be natural, sensible, and useful.
We will make recommendations here when it makes sense.